These two fonts make for an expensive, luxurious sort of look when pair together. The line weight consistency between these two is what really sells it. It can make for a really distinct look in a logo design. I love it when a sans serif and a script font can pair well with each other. This pairing is a little risky because of how decorative each font is, but I think they strike a nice art deco sort of balance together. That said, here are some logo font pairings that complement each other quite well in my opinion. This is something I talked about a bit in my post about logo design mistakes to avoid. You don’t want multiple fonts fighting with each other for attention.
There needs to be a hierarchy where there’s a primary and secondary reach for the viewer’s attention.
If one font is decorative, then the other should be more basic and subtle. Things get messy the more disparity their is between the weights of the fonts. It makes for a more fluid and unified look. There’s two main thing I look for in paired fonts… Pairing logo fonts together becomes a lot easier once you know what to look for.
